Baba Brinkman - Human Capital lyrics
[Baba Brinkman - Human Capital lyrics]
I been on my grind, building up my company
Rap guide on the rise, somethin’ to see
Just like every business
It started with a vision
But winnin’ the competition wasn’t
Just a solo mission
No, I had schemes and revenue streams
But to achieve great things you
Need a dream team
So, I recruited England’s sickest producer
Mr simmonds with the illest
Skills on a computer
We made some rap guides, reduced the nonsense
In the content, it was just proof of concept
Pretty soon we had a long back-catalogue
With the orders comin’ in, just a mad backlog
Time to get some fresh blood
Tap the talent pool a bunch of young rappin’
Brainiacs with attitude
A business has to feel like a family group
It’s only worth as much as it's human capital
Human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five
How did I get to be
The master of this industry?
Mr infomatic? Happiness delivery
You gotta spread love
The top is a lonely place
Peace to Zappos CEO Tony Hsieh
Forget the old way
Where the realm of business
Was synonymous with the realm
Of narrow self-interest
We need to reach consensus, breach defenses
And seek the best of
Each employees’ unique perspective
That’s a corporate policy
That’s worth acknowledging
It’s something we’ve been polishing
Since before the Holocene
Humans are social primates with tribal roots
We thrive in groups to survive and reproduce
Which means gossip and reputation maintain
The invisible fabric of status
In the blame game and the praise game
Two sides of the same thing
Just ask Bernie Madoff if he
Wants a name change
It’s human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five
Whatever industry you’re in
Whatever occupation you need to learn about
The science of cooperation
Don’t let the insights of evolution evade you
Especially human behavior
Including consumer behavior
Reciprocal exchanges are the
Most typical arrangements
But individual differences change things
The division of labor needs to be delegated
Internally, within firms
Not in the yellow pages
Interns get promoted when they begin to earn
And then recruit their own interns, in turn
While the free market chooses between firms
Usually, some banks get bankruptcy insurance
That’s crazy
That’s when the state needs to regulate hard
That is, unless you want grenades in K-Mart
Fair play starts with the
Question: who’s interested?
Citizens, families, employees, businesses
That’s human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five
Rap guide on the rise, somethin’ to see
Just like every business
It started with a vision
But winnin’ the competition wasn’t
Just a solo mission
No, I had schemes and revenue streams
But to achieve great things you
Need a dream team
So, I recruited England’s sickest producer
Mr simmonds with the illest
Skills on a computer
We made some rap guides, reduced the nonsense
In the content, it was just proof of concept
Pretty soon we had a long back-catalogue
With the orders comin’ in, just a mad backlog
Time to get some fresh blood
Tap the talent pool a bunch of young rappin’
Brainiacs with attitude
A business has to feel like a family group
It’s only worth as much as it's human capital
Human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five
How did I get to be
The master of this industry?
Mr infomatic? Happiness delivery
You gotta spread love
The top is a lonely place
Peace to Zappos CEO Tony Hsieh
Forget the old way
Where the realm of business
Was synonymous with the realm
Of narrow self-interest
We need to reach consensus, breach defenses
And seek the best of
Each employees’ unique perspective
That’s a corporate policy
That’s worth acknowledging
It’s something we’ve been polishing
Since before the Holocene
Humans are social primates with tribal roots
We thrive in groups to survive and reproduce
Which means gossip and reputation maintain
The invisible fabric of status
In the blame game and the praise game
Two sides of the same thing
Just ask Bernie Madoff if he
Wants a name change
It’s human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five
Whatever industry you’re in
Whatever occupation you need to learn about
The science of cooperation
Don’t let the insights of evolution evade you
Especially human behavior
Including consumer behavior
Reciprocal exchanges are the
Most typical arrangements
But individual differences change things
The division of labor needs to be delegated
Internally, within firms
Not in the yellow pages
Interns get promoted when they begin to earn
And then recruit their own interns, in turn
While the free market chooses between firms
Usually, some banks get bankruptcy insurance
That’s crazy
That’s when the state needs to regulate hard
That is, unless you want grenades in K-Mart
Fair play starts with the
Question: who’s interested?
Citizens, families, employees, businesses
That’s human capital, it’s tough to quantify
But without it your business will not survive
Human capital, it’s tough to quantify
You gotta offer people more than
Just a nine to five